Are supermarket coffee beans any good?
Coffee is coffee at the end of the day, but it’s worth knowing that supermarket beans are often older and less consistent than those from specialist roasters. You can still find good quality beans on the shelves, but supermarket storage and distribution aren’t designed to keep coffee at its freshest for long. Coffee is fresh produce, and its enemies are oxygen, light, heat, and moisture. To keep coffee fresh, store it in an opaque, airtight container at room temperature. You can store it that way for up to a week.Your coffee’s most nuanced, complex flavors and aromas—the ones that stand out as exceptional—start slowly decaying roughly 21 after roast. An unopened bag of whole-bean coffee can technically last anywhere from 6 months to 1 year past the roast date if stored properly, but those most amazing flavors will be long gone.