What is the CAGR of specialty coffee?
The u. s. usd 47. Cagr of 9. June 17, 2025 | new york – 46% of american adults had specialty coffee in the past day, up 84% since 2011 and surpassing past-day traditional coffee consumption (42%), according to the national coffee association’s (nca) specialty coffee report, released today (tuesday).
What is the rise of specialty coffee shops?
The rise in speciality coffee culture is widely attributed to a growing number of artisan roasters and specialist independent coffee shops that are reinvigorating the coffee scene and leading the way into the fourth wave of coffee culture, bringing with them an exciting range of single origin and micro-lot coffees that . Specialty coffee beans are cultivated under certain conditions – optimal altitude, quality soil, and climate – to bring out their distinct flavors. They are often grown in smaller batches than commercial coffee and are handpicked and sorted to ensure only the highest quality beans make the cut.Specialty Coffee is the highest quality coffee you can buy. Trained experts, so-called Q-graders, sift through, taste and evaluate the beans. The Specialty Coffee Association (SCA) sets specific guidelines and a point scale of 1-100. A score of 80 or more is considered specialty coffee.
Is specialty coffee profitable?
It all depends on how you source your beans, the volume you roast, and the pricing strategy you use. Medium-scale operations that supply cafes or run their shops can reach margins of 60% or higher, often when they roast in larger volumes or combine wholesale with direct-to-consumer coffee sales. Quick answer: The 80/20 rule for coffee, often mentioned in the context of a coffee guide, suggests that 80% of coffee’s flavor comes from the bean and its origin, while 20% depends on the brewing process. This principle emphasizes the importance of high-quality beans for achieving superior coffee flavors.
Who is the target market for specialty coffee?
Many specialty coffee drinkers are professionals with higher education levels who are willing to invest in high-quality, artisanal products. Education: Consumers with higher levels of education are more likely to appreciate the nuances of specialty coffee, including the process of sourcing, brewing, and tasting. As well as our name, it is typical to hear ‘craft’ and ‘artisan’ thrown around about speciality coffee, and these terms are associated with roasting style. You might also spot these words alongside ‘hand-roasted’, highlighting the expertise and knowledge behind the coffee-making process from bean to cup.