What are the trends in the coffee market?
Trends in the market: One of the key trends in the Worldwide coffee market is the shift towards premium and specialty coffee. Consumers are becoming more knowledgeable about different coffee varieties, brewing methods, and flavor profiles, and are willing to pay a premium for high-quality coffee. Starbucks has established itself as the number one coffee brand in the US, known for its premium quality and innovative marketing strategies that have set it apart from the competition.As mentioned above, the U. S. Starbucks remains the industry leader with $27. Dunkin’ at $11. In total, there are 29 national players — a mixture of big-name national coffee chains and smaller regional businesses.Over the past month, Coffee’s price has fallen 5. CFD) that tracks the benchmark market for this commodity. Historically, Coffee reached an all time high of 440. February of 2025.Americans drink 400 million cups of coffee daily. The total coffee consumption in the United States is substantial. In fact, it shows its status as one of the largest coffee-consuming countries globally.
Why is coffee so popular in the USA?
Americans’ obsession with coffee is partly due to the way we live. As Silverman notes, sitting down for an hour or two and sharing a beverage—the traditional way to consume yerba mate—is not something Americans are used to. Coffee, on the other hand, is the perfect drink for America’s on-the-go, work-obsessed culture. What Percentage of Americans Drink Coffee Every Day? At least 3 out of 4 (75%) adult Americans drink coffee, while nearly 1 in 4 (24%) say they don’t drink coffee [20].American coffee culture The coffee culture that is associated with American coffee is one of speed and quantity, rather than other coffee cultures, such as Italy, where coffee is about relaxation and enjoyment. It has been estimated that Americans drink an average of three 9oz cups of American coffee a day.
What is the biggest problem in the coffee industry?
Climate change, climate change, climate change, is the top problem facing coffee-producing regions, says Sara Morrocchi, the founder and CEO of Vuna, a company that does coffee consulting and education. She works with farmers who face rising temperatures, erratic rainfall patterns, floods and droughts. Simply put, we do not have the climate to support growing coffee. Additionally, American coffee production is projected to continue to decrease, experiencing a decrease of 26% in 2023-24.Severe droughts and erratic rainfall in Brazil and Vietnam have triggered a supply crunch, while weather unpredictability has destabilised entire supply chains, both of which continue to pressure the coffee sector in 2025.
What are the coffee trends for Gen Z?
Instant espresso, cold brew, functional add-ins, whipped coffee and other speciality coffee trends all tend to resonate for gen z coffee drinkers looking to enjoy a more mindful, lifestyle-aligned coffee experience in 2025. Roughly 47% of gen z consumers report drinking coffee daily. Gen zers say they have used a mobile app to order coffee in the past. Cold coffee beverages are considered the “coffee drink of choice” for gen zers, according to a representative from nestlé.Millennials (Born 1981-1996) Millennials have been at the forefront of the specialty coffee movement. The NCA report shows that 62% of Millennials consume coffee daily [1].
What are the top 5 popular coffees?
The five most popular coffee drinks around the world are cappuccino, espresso, black coffee, americano and mocha. They’re popular in multiple regions including Europe, North America, Africa, South America, Asia and the Caribbean. Black coffee is arguably the most common type of coffee drink out there. Its popularity can be mainly attributed to how easy it is to make this beverage, be it drip, pour-over, French press, or anything else. Black coffee is usually served with no add-ins.Finland. Finland leads the pack as the country with the highest coffee consumption per capita, reflecting a deep-rooted love for coffee ingrained in Finnish traditions. Coffee holds a special place in the hearts of Finns, making it their favorite go-to beverage.The five most popular coffee drinks around the world are cappuccino, espresso, black coffee, americano and mocha. They’re popular in multiple regions including Europe, North America, Africa, South America, Asia and the Caribbean.