How much money does pumpkin spice make a year?
For kids, the approach of fall means time for scary costumes, trick-or-treating and pumpkin carving. For adults, on the other hand, it means time for pumpkin spice. And retailers are happy to oblige. According to Nielsen data, the pumpkin spice trend is an industry of about $800 million a year. Illinois is the nation’s largest pumpkin-producing state, and produces nearly all the nation’s canned pumpkins.Pumpkin Capital of the US. Morton, Ill. Most of those pumpkins are pureed and canned at the Libby’s plant, which has been in the town for nearly 100 years.The United States Department of Agriculture (USDA) estimates that Americans purchase 1. Halloween. Of this amount, approximately over 1 billion pounds of pumpkins are thrown away after Halloween, which is over 80%.The top producer of pumpkins is China with 7. India (5 million tons), Russia (1. Ukraine (1. USA (1 million tons tons).
How much money is a Pumpkin Spice Latte?
A grande pumpkin spice latte could cost $5. Starbucks location. Other Starbucks offerings this season include the pumpkin cream cold brew, iced pumpkin cream chai, pecan crunch oatmilk latte, the new pecan oatmilk cortado and pecan cold foam. PSL was introduced as a test on October 10, 2003 in about 100 stores in Vancouver, B. C. Washington, D. C. U. S. Canada the following autumn. PSL got its nickname from the original three-letter beverage code for Pumpkin Spice Latte written by baristas on cups.The pumpkin spice craze that followed made the “PSL” Starbucks’ most popular seasonal beverage, with over 200 million lattes served since its introduction.Roughly 20 million pumpkin spice lattes cross the coffee counter each year — that’s a lot of sweater weather fuel. For a drink that’s been available since 2003, it’s difficult to consider it anything other than a success.Starbucks unveiled its fall 2025 menu this week, rolling out the returning Pumpkin Spice Latte and a slate of seasonal items across its U. S. Starbucks Reserve Roasteries, while introducing new beverages, pastries and a Reserve-only pumpkin spice cocktail.Although Starbucks is credited with inventing the Pumpkin Spice Latte in 2003 (shout out to espresso beverage team director Peter Dukes), Dunkin’ joined the race over a decade later with its own take—and it became an instant hit.
How much money is generated each fall from pumpkin spice products?
People in the United States spend upwards of $800 million annually on pumpkin spice items, of which there are more than 3,000 seasonal products, according to 2023 NielsenIQ research (via ASU News). That’s up from $511 million in 2019, per NielsenIQ. The seasonal Pumpkin Spice Latte has returned to Starbucks menus in the U. S. Canada. The Pumpkin Spice Latte is Starbucks’ most popular seasonal beverage, with hundreds of millions sold since the espresso drink’s 2003 launch. It’s also produced a host of imitations.Roughly 20 million pumpkin spice lattes cross the coffee counter each year — that’s a lot of sweater weather fuel. For a drink that’s been available since 2003, it’s difficult to consider it anything other than a success.Most pumpkin spice lattes are high in sugar and processed ingredients. From a nutritional standpoint, I haven’t been able to find a coffee shop version that I would recommend as a daily habit. My advice: Choose the PSL you like best and enjoy it as an occasional treat.Since 2003, they’ve sold more than 424 million PSLs globally and it is their single-most popular seasonal drink. Try making your own pumpkin spice syrup at home! There are hundreds of recipes online, including this one from 2007 World Barista Champion James Hoffmann.Venti Iced Pumpkin Spice Latte: 65g sugar + Pumpkin muffin: 34g sugar. Total: 99g sugar in one sitting.
How big is the pumpkin spice industry?
Expected global pumpkin spice sales for 2025. Total spending on products that contain the popular flavor is expected to reach around $1. Coherent Market Insights. Pumpkin spice season is here, but tariffs could make your favorite fall flavors more expensive. From cinnamon to nutmeg, most spices are imported, and new trade costs may hit grocery shelves, restaurants and even your pumpkin spice latte.Starbucks calls it its most popular seasonal drink of all time. Store visits jumped 24% on launch day in 2024, and Americans now spend an estimated $32 a month on pumpkin-spice flavoured items during the season; millennials spend twice that.Beginning Tuesday, August 26, the iconic Pumpkin Spice Latte (PSL), made with real pumpkin, returns to Starbucks coffeehouses – marking the unofficial start of fall for many.A hot, 16-ounce — that’s grande in Starbucks lingo — pumpkin spice latte costs about $6. U. S. That’s the same price as last year.
How many pumpkin spice lattes have been sold?
Pumpkin spice latte’s enduring popularity likely stems from Americans’ nostalgia and reverence for Thanksgiving (above), where pumpkin pie is a staple. Starbucks’ PSL—universal shorthand for the drink—is now the most popular seasonal beverage in the chain’s history, with north of 200 million cups sold. I like the McDonald’s one. I feel like it does have a less pumpkiny flavor but honestly, if you want something like sweet and very fall forward, you really can’t go wrong with this. However, if you are a pumpkin spice from Starbucks person, it doesn’t really quite taste the same.The spices used in the pumpkin spice latte have strong associations with holiday seasons, and likely some comforting memories, she said. So when you smell those spices, it will immediately activate emotive memories of joy, warmth and happiness.Executives at Starbucks tasked product manager Peter Dukes with developing a popular fall seasonal drink, which after much tinkering and doubt (the concept actually rated low in customer survey popularity!
Why is Starbucks pumpkin spice so expensive?
It is an economic force. Nostalgia, limited runs, and the pull of being part of the PSL moment all keep the pumpkin premium going. Each time the Starbucks fall menu 2025 comes out, it shows that pumpkin spice still wins, even when the price is higher. Roughly 20 million pumpkin spice lattes cross the coffee counter each year — that’s a lot of sweater weather fuel. For a drink that’s been available since 2003, it’s difficult to consider it anything other than a success.Beginning Tuesday, August 26, the iconic Pumpkin Spice Latte (PSL), made with real pumpkin, returns to Starbucks coffeehouses – marking the unofficial start of fall for many.After obtaining the Starbucks ingredient list for the PSL, she publicly called on the company to remove its caramel coloring additive. Seeing that a coffee drink that is in an opaque cup, like a pumpkin spice latte, is colored with this ammonia based artificial food dye, it doesn’t make a lot of sense to me.PSL is made with real pumpkin, Starbucks® Signature Espresso, steamed milk, cinnamon and nutmeg, and is topped with whipped cream and pumpkin pie spices (available hot, iced or blended).PSL gets its nickname from the three-letter beverage code originally written on cups by baristas. Since 2015, PSL’s pumpkin sauce has included real pumpkin puree, made from little kabocha pumpkins.
Is Pumpkin Spice Latte still popular?
The seasonal Pumpkin Spice Latte has returned to Starbucks menus in the U. S. Canada. The Pumpkin Spice Latte is Starbucks’ most popular seasonal beverage, with hundreds of millions sold since the espresso drink’s 2003 launch. It’s also produced a host of imitations. While prices can vary, they say most people can expect to pay an average of $5. Pumpkin Spice Latte at Starbucks. Making the drink yourself at home costs just over $2, they say.Switzerland has some of the highest Starbucks prices in the world. I was underwhelmed when I stopped at a Zurich Starbucks to try drinks. My almost $10 iced caramel macchiato was milky and bland, and the cold brew was inconsistent.A man has broken the record for the most expensive Starbucks drink ever with a staggering $54 Sexagintuple Vanilla Bean Mocha Frappuccino. This drink, ordered in Dallas, weighs 3.