How big is the cold brew market?
Cold Brew Coffee Market size was valued at USD 492. Million in 2023 and is poised to grow from USD 604. Million in 2024 to USD 3810. Million by 2032, growing at a CAGR of 22. As of 2022, a cup of coffee costs nearly $5 on average at coffee shops across the U. S. If you like your coffee cold and bold, you’ve probably noticed you’re paying at the high end, or higher than that average. At some craft coffee shops, you might even see cold brew on the menu for $6 or $7 for a single cup.The United States cold brew market was valued at $752. CAGR of over 22% to 2030.The Global Cold Brew Coffee Industry Report indicates that the Cold-Brew Coffee market was worth $853. It’s projected to grow at a rate of 25. Capitalizing on this craze is a no-brainer way to drive new customers and increase profits.Home Beer Brewing Machine Market size was valued at USD 22 billion in 2023 and is estimated to register a CAGR of over 7. The growing disposable income is driving the market demand.The amount of coffee, time, and equipment required to make cold brew typically tacks on a premium. Some cups can cost upwards of $6, but coffee fanatics firmly believe that the flavor is worth the price. Do you prefer iced coffee or cold brew? Let us know in the comments.
What is the trend in cold brew coffee?
Since 2019, the number of people who said they drink cold brew on occasion increased by 73%, while those who said they drink cold brew regularly increased by 60%. People who reported they make their own cold brew at home increased by 32% since 2019, NCA reported. The Global Cold Brew Coffee Industry Report indicates that the Cold-Brew Coffee market was worth $853. It’s projected to grow at a rate of 25. Capitalizing on this craze is a no-brainer way to drive new customers and increase profits.And it isn’t just that cold brew is more popular today; it’s fast becoming the go-to coffee for the current generations of drinkers. According to National Coffee Data Trends’ 2023 report, the number of people who consistently drink cold brew rose 60% since 2019, while those who drink it on occasion climbed to 73%.According to National Coffee Data Trends’ 2023 report, the number of people who consistently drink cold brew rose 60% since 2019, while those who drink it on occasion climbed to 73%. People who make cold brew at home also rose steadily by 32%.Is it cheaper to make your own cold brew? Like any type of coffee it will be cheaper to make cold brew at home. You will have to be prepared though and it does take around a day to brew so purchasing from a coffee shop may be quicker and easier.Cold Brew Coffee Market Size & Trends The global cold brew coffee market size was valued at USD 506. CAGR of 19. Manufacturers have adopted marketing strategies to expand their global reach and offer opportunities for growth.
Who is the target market for cold brew coffee?
Cold Brew Coffee Market Dynamics: Increase In Penetration of The Ready Drink: Millennials and the younger generation Z are driving demand for cold brew coffee, as they are more willing to explore new coffee varieties and flavours, including cold brew coffee. Cold brew starts with coarse ground coffee that’s cold-steeped in cool filtered water, usually anywhere from 12–24 hours. It’s time rather than heat that extracts the flavor, caffeine and sugars from the coffee beans. This creates lower acidity and the naturally smooth, sweet taste it’s known for.Refreshing and exceptionally smooth, Starbucks® Cold Brew coffee uses a special blend of beans for a perfectly cool delight.Regarding origins, we find that natural or honey-processed coffees’ robust bodies and fruity tastes go better with cold brew. For instance, a cold brew perfectly captures the rich, fruity sweetness of an Ethiopian natural or the robust chocolate notes of a Brazil Pulped-Natural.Handcrafted in small batches daily, slow-steeped in cool water for 20 hours, without touching heat—Starbucks® Cold Brew is made from our custom blend of beans grown to steep long and cold for a super-smooth flavor.Like any type of coffee it will be cheaper to make cold brew at home. You will have to be prepared though and it does take around a day to brew so purchasing from a coffee shop may be quicker and easier.
How long does cold brew last?
Whether you’re making it yourself or buying it from the store, cold brew or a cold brew concentrate can last in the refrigerator anywhere between 2 to 7 days. Ideally, the liquid should be stored in a closed-top container made of glass or plastic. As a concentrate and when refrigerated, cold brew can last a few days to about a week and a half. If you’re brewing your own cold brew, we strongly advise storing it in the fridge after it’s been brewed and filtered. Be sure to keep it in a good airtight container and not open it too frequently for the best results.One of the pitfalls of cold brew is that it’s a drink you can’t enjoy immediately, and you can’t rush the process. But cold brew keeps well in the fridge, is great for folks who find coffee to be too acidic, and can yield enough to make a “concentrate” so you can enjoy more later.By soaking coffee grounds in cold water for up to 48 hours, you can develop a potent concentrate that will give your friends, family members, and customers a much-needed jolt of energy. Once you’ve mastered your flavors, you’re ready to bottle and sell your cold brew.You can store cold brew coffee in the fridge or in the freezer in an airtight glass container. Cold brew concentrate, with no added sugar or milk, will stay fresh for around a week in the fridge or up to two months in the freezer.Cold brew is like any other fresh produce, it has an expiry date. But there is no hard and fast rule to tell you when it has gone bad. Every batch of cold brew is different, and some will last longer than others. As we said earlier, you can count on a week, maybe two, but you likely won’t make it much longer than that.
Why is cold brew so popular?
It’s hard to pick just one reason this coffee brew is so popular. The easy brewing process, stability, and smooth flavor are just the beginning. Brewing up a batch of cold brew creates a less acidic flavor profile, which can be easier on the stomach and taste buds. Although hot coffee will remain the most consumed coffee format, cold brew coffee has surged in popularity due to its flavor profiles, convenience, and caffeine levels. In addition to younger consumers, cold brew is also popular amongst the generation-X profile born between 1965 to 1981.Storing Cold Brew You’ll want to drink your cold brew within a few days; any longer, and you risk the brew oxidizing, which will make it taste stale.It’s hard to pick just one reason this coffee brew is so popular. The easy brewing process, stability, and smooth flavor are just the beginning. Brewing up a batch of cold brew creates a less acidic flavor profile, which can be easier on the stomach and taste buds.The first evidence of true cold-brewed coffee, made with cold water, comes from Japan. Kyoto-style coffee, named for its popularity in Kyoto, Japan, is the earliest record of cold-brew coffee. It’s clear that the Japanese were brewing coffee this way in the 1600s, although the record prior to that is unclear.Cold brew coffee, also called cold water extraction or cold pressing, is a type of coffee prepared by the process of steeping coffee grounds in water at cool temperatures for an extended period. Coarse-ground beans are soaked in water for about 12 to 24 hours.
What is the best coffee maker for cold brew?
OXO Good Grips Cold Brew Coffee Maker If you’re used to a different brewing method, cold brew can take some getting used to. This OXO Good Grips maker streamlines this process with direct, easy-to-understand instructions and clear ratios for grounds and water. Cold brew coffee tastes more mellow than hot brewed coffee. It’s known for its low acidity levels, natural sweetness, and smooth body. The flavor of your cold brew will depend on the type of beans you use and your method of preparation. Choose dark roasted beans to create a coffee with a deeper flavor.Cold brew is naturally full-bodied, smooth and aromatic, and frequently served black over ice (although a splash of cream and your favorite syrups are delicious, too! Iced coffee is lighter, with a medium body but tends to be a little brighter depending on what beans you use.What’s included. Handcrafted in small batches daily, slow-steeped in cool water for 20 hours, without touching heat—Starbucks® Cold Brew is made from our custom blend of beans grown to steep long and cold for a super-smooth flavor.Cold brew tends to taste best when steeped between 12 and 24 hours, and for our recipe, we recommend steeping for 16 hours. It’s fun to experiment with different steep times and see which one tastes the best to you!You can use your favorite coffee bean for cold brew. It’s the size of the grind that matters more. You’ll need coarse ground coffee. More on that below.