Why is Kopiko candy in every kdrama?
When “Vincenzo” aired in 2021, Kopiko candies were not even sold in Korea. The company was targeting overseas audiences through what industry sources called a “reverse-export advertising strategy” — using Korean dramas as global marketing vehicles. Kopiko is an Indonesian product that has been successful in Malaysia, Thailand and the Philippines and has been exported to several countries. In Indonesia, kopiko are famous for it’s candy product.
Why do kdramas show Kopiko?
Moreover, the inclusion of Kopiko in K- drama scenes significantly contributes to enhancing brand recognition. According to the informant, they experienced a sense of connection with Kopiko due to the portrayal of characters consuming the candy in K-dramas. One striking example is Kopiko, the Indonesian coffee candy that has appeared in several hit dramas — Yumi’s Cells, Hometown Cha-Cha-Cha, Little Women, Mine, Vincenzo, and more. Top actors including Kim Go-eun, Kim Seon-ho, and Song Joong-ki have all been filmed eating the same candy, often in close-up.
Why is Kopiko famous in Korea?
Kopiko, one of the products of PT Mayora Indah Tbk appears as a product placement in the Korean drama Hometown Cha-Cha-Cha. Kopiko is a coffee candy from Indonesia with the benefit of relieving drowsiness. The level of caffeine in both types of Kopiko candy is not suitable for children, pregnant women, or persons sensitive to caffeine.Given the caffeine content, it’s advisable to consume Kopiko candies in moderation, especially for individuals sensitive to caffeine, pregnant women, or children. Consuming multiple candies in a short period can lead to caffeine-related side effects such as restlessness or increased heart rate.A: a single piece of kopiko coffee candy can be assumed to contain around 20mg of caffeine.Kopiko adored by millions of coffee lovers across 5 continents for its superior quality and taste. Enjoy your Kopiko Sugar Free now. Status : Halal certified.Warning: Kopiko Cappuccino candy contains real coffee extract — side effects may include sudden bursts of energy, random happy dances, and uncontrollable coffee cravings!
Is Kopiko an Israeli product?
Kopiko is an Indonesian brand of coffee flavored candy and confectioneries originally produced in Indonesia owned by Mayora Indah. It is named after the kōpiko coffee bean, found in Hawaii. Indulge in the delicious taste of KOPIKO Coffee Candy – a perfect snack for all occasions. This box of 12 hard candies is made in Indonesia and is Halal certified, ensuring that it meets the dietary requirements of Muslim consumers.Given the caffeine content, it’s advisable to consume Kopiko candies in moderation, especially for individuals sensitive to caffeine, pregnant women, or children. Consuming multiple candies in a short period can lead to caffeine-related side effects such as restlessness or increased heart rate.