What is the new name for Maxwell House coffee?
An American coffee giant is downsizing — but only in name. Maxwell House recently announced it is changing its name for the first time in its 133-year history to “Maxwell Apartment. Maxwell House rebrand to “Maxwell Apartment” celebrates smart choices and offers coffee lovers nationwide even more value with a 12-month lease of great-tasting, affordable coffee.Why maxwell house coffee just changed its name to maxwell apartment. The brand has temporarily changed its name to reflect rising costs of coffee—and housing. Maxwell house is doing some downsizing. For a limited time, it’s changing its name to maxwell apartment.Maxwell House is temporarily rebranding as “Maxwell Apartment” to connect with younger renters and offering a year’s supply of coffee on a short-term lease.Iconic coffee brand Maxwell House will temporarily change its name as part of a new promotional campaign aimed at helping consumers save money, the brand’s owner Kraft Heinz announced this week. Beginning Sept.Maxwell House is one of the oldest coffee brands in the United States, with a history dating back to the late 1800s. The brand was founded by Joel Cheek, who met British coffee broker Roger Nolley Smith in Nashville in 1884.
Can you still get Maxwell House coffee?
Customers will still be able to purchase regular Maxwell House coffee canisters online and in stores. The Maxwell Apartment canisters will only be available for a limited time. Maxwell House is temporarily rebranding as “Maxwell Apartment” to connect with younger renters and offering a year’s supply of coffee on a short-term lease.
Does Costco sell Maxwell House coffee?
Maxwell House Original Ground Coffee, Medium Roast, 48 oz | Costco. After taste-testing thirteen different varieties of ground coffee widely available for purchase at a chain grocery store, the winner for a solid cup were Maxwell House. In terms of flavor and cost, it ranked highest overall, though it did lose points for not being very good to microwave.